The Business of Sports

Sports is a multi-billion dollar industry with a global reach.

Media Rights and Broadcasting

• Lucrative broadcasting deals for major sporting events
• The rise of streaming services and digital platforms
• Competition for viewers and advertising revenue

Sponsorships and Endorsements

• Brands leveraging athletes to promote products and services
• Athletes earning significant income from endorsements
• The impact of social media on athlete branding

The business of sports continues to evolve and expand.